Madame Figaro
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"Ethereal Paris embodies the poetry of everyday life, a nearly ethereal lightness that invites transforming one’s home into a bubble of softness. Founded in 2016 by Emily Cheong, the brand finds its origins in a childhood memory: a double-sided towel of infinite delicacy, given as a gift, offering unparalleled comfort. This simple towel, difficult to find in stores, sparked the creation of Ethereal Paris. The brand is committed not only to offering high-end products but also to providing a true moment of happiness and well-being. Ethereal stands out for its ability to blend refinement, comfort, and spirituality through collections designed to enrich everyday life and nourish the soul, while respecting artisanal traditions and eco-responsible values. Today, the brand offers a carefully curated selection of home products, from towels with captivating fragrances to scented diffusers, luxurious bedding, and custom-made furniture, each designed with impeccable quality to enhance every moment, both inside the home and within oneself." - Madame Figaro, 2024 https://adresses-incontournables.madame.lefigaro.fr/shopping-boutiques/ethereal-paris/